California's iconic In-N-Out Burger opened two restaurants in Texas today, greeted in some cases by tearfully joyous former Californians.
Thousands of Texans ate In-N-Out Burgers today, with seemingly endless lines at the two restaurants.
In-N-Out flew out "all-star" teams of longtime employees to help manage the crowds smoothly.
Five Guys may be nice, but I suspect the chain doesn't have the kind of loyalty which led folks to stand in line overnight, scores of cars to form drive-through lines, and former Californians who missed their Double Doubles to break into happy tears when reunited with their favorite burger chain.
May 13th Update: The original comments to this post were lost yesterday in the great Blogger crash of '11. Hopefully they'll be restored soon.