Tuesday, December 27, 2005

Can Krispy Kreme Be Saved?

Stephen Cooper is trying to turn around Krispy Kreme, once a great success story which went south in a hurry.

This enjoyable 2003 book, Making Dough:The 12 Secret Ingredients of Krispy Kreme's Sweet Success now seems a bit sad in retrospect, but hopefully good times will come again for a company with a great product.

(Registration may be required by The Los Angeles Times.)

Wednesday Update: The last four Krispy Kreme stores in Philadelphia were suddenly closed Tuesday. (Hat tip: Kellyanne Conway.)


Blogger Richard Gibson said...

They are doing just fine in England.

6:22 PM  
Blogger Laura said...

Glad to know that! I seem to recall that Dick Clark invested in some Krispy Kreme franchises in England?

6:23 PM  

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